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Being the main focus of what our store was first founded on, I had to always come up with videos and photos for marketing concepts to heavily highlight our commercial, decorative, outdoor and lighting on sale. That detailed largely new arrivals, slow moving, projects and lighting on sale.

Roles

i) Photography and videography of the products.
ii) Designing the Instagram posts, E-shots, posters, catalogues & price list.

iii) Shooting videos of products & editing 
iii) Social media posting & boosting.
iv) Engaging with online clients. 

Intended marketing target

i) Everyone, male and female within the age range of 26-60 years of age.

Achievements

i) A majority of products highlighted on the Social media page are sold out.
ii) Inspired more brand awareness across all platforms that have inspired new walk-ins.

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